About Alex


The blurb:

I’m a PR professional based in San Francisco, thrilled to be surrounded by innovation and the ocean. 

I have been working in fashion, beauty, tech, and lifestyle PR since age 19, when I interned for San Diego-based online fashion retailer Note To You Little Sister (NTYLS). Since then, I have been a part of incredible PR teams at Ulta Beauty, Ketchum and InkHouse, working with both national consumer brands and B2B tech companies.

I love working with teams that share my values of curiosity, empathy and tenacity; I am ferocious in my enthusiasm for what I do. 

A bit more about me:

A self-proclaimed workaholic, I usually spend my free time obsessing over current industry trends and my thesis research. When I’m not devouring every ​Vogue​ and ​Ad Age​ article imaginable, I’m watching Mad Men​, taking ballet and boxing classes that make me forget I’m working out, traveling on spontaneous road trips, searching for the best Chinese takeout and going to concerts. And grabbing a coffee or two. Or three or six.

What’s with the typewriter?

As much as I love technology and new media, I’m also an old soul. I collect vintage typewriters because there’s nothing in the world like whacking away at old keys and hearing the ding! at the end of the space. Learning to type on a typewriter has made me a better writer because it’s taught me to choose my words carefully, and learn from my mistakes without being afraid to start over. 


Thank you for visiting! Let’s connect:

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