Luxury cannabis tourism? Yes, it’s a thing! My client Eaze, a cannabis delivery company, was launching its service in Napa Valley. To promote the Napa launch and position Eaze as a leading authority in the consumer market for cannabis, I wanted to break through to top travel media sites.
I reached out to key travel writers with the topic of weed and wine as a high-end tourism experience, strategically pitching talking points around the travel trend. I secured this placement on The Points Guy: “How Marijuana Is Breaking Into the Luxury Tourism Market.”